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In it’s avowed focus on the importance of financial inclusion and the crucial role financial literacy plays in empowering women, youths especially in marginalized communities, Ecobank Nigeria, an affiliate of the leading pan-African banking group, the Ecobank Group, recently flag off it’s flagship event tagged “Ecobank Day” , where staff members give back to their local communities.
As part of the activities marking the 2022 edition, the bank took financial literacy and inclusion to traders in several markets across the country .
The banks also sensitized the traders, youths, and market women on important development in the financial space such as the redesign of select naira notes.
Ecobank Day is the bank’s flagship event, where staff members give back to their local communities across Africa. This year’s event focused on the importance of financial inclusion, and the crucial role that financial literacy plays in empowering women and youths, especially in marginalized communities.
With the 2022 Ecobank Day theme as ” Financial Inclusion for All, Leave No One Behind”, the bank’s staff simultaneously engaged hundreds of traders and youths in Agege market, Lagos; the Gate/ Agodi Market, Ibadan; Cattle Market Obinze, Owerri and Fruit market, D-line Mile 3 market, Port Harcourt. To record such resounding success, Ecobank Nigeria partnered with Shared Agent Network Expansion Facilities (SANEF), in training and engaging the traders at the various markets , which helped providing them with access to financial knowledge and tools.
For an instance in Agege market area , Lagos, Head of Consumer Banking, Korede Ademola-Adeniyi, sensitized the market traders on financial inclusion and the importance of having to take charge of their finances.
Adeniyi, also sensitized the traders, youths, and market women on important developments in the financial space such as the redesign of some denominations of naira notes as well as recent policies of the Central Bank of Nigeria (CBN).
One of the gains of the event was that participants also received lessons on the benefits of agency banking and how to use Ecobank’s various digital platforms with the bank receiving positive feedback on its products, services, and digital offering
Other experts and dignitaries in attendance at the training sessions was Head of Human Resources, Adewuyi Kunle, Head of Agency and Direct Banking, Nike Kolawole, Regional managers including its partner, SANEF.
Ecobank Day is an annual event which was first held in 2013, focusing each year on a specific theme. These have been Education for young people in Africa (2013); Malaria prevention and control (2014); Every African child deserves a better future (2015); ICT education in schools and improving maternal health (2016); Safe water management (2017); and Orphanages (2018). Ecobank Day then had a three-year campaign on Non-Communicable Diseases, with the focus on Cancer (2019); Diabetes (2020); and Mental health (2021).